Stop collecting fake numbers.
Start closing high-ticket events.
Event companies and wedding planners burn thousands on exhibition booths, only to leave with a spreadsheet of fake numbers. We use gamified on-site capture and automated WhatsApp triage to secure 100% verified leads and nurture them until they say 'I do'.
You pay RM10,000 for a booth, but competitors steal your leads.
At major expos, attendees are overwhelmed. They grab your brochure, smile, give you a fake phone number, and then book with the competitor two booths down because their follow-up was faster.
- The Fake Data Epidemic: Clipboards and iPad forms at events result in 40%+ invalid or fake phone numbers.
- Slow Speed-to-Lead: By the time your team manually sorts the leads on Monday, the prospect has already booked elsewhere.
- Long Decision Cycles: Couples plan weddings 9-12 months out, but your sales team abandons follow-ups after week two.
- Wasted Print Budgets: You print 5,000 glossy brochures for a fair, but have zero idea if anyone actually read them.
The O2O Expo Capture Loop
We turn your physical booth or showroom into a digital trap. Instead of handing out dead brochures, we use GamesAdv to offer a high-value gamified incentive (e.g., 'Spin for a Free Pre-Wedding Shoot'). Attendees must verify their WhatsApp on the spot. 360connect instantly tags their event date and launches a personalized follow-up before they even leave the hall.
3 proven play types for this industry
Actionable strategies that are measurable end-to-end.
The VIP RSVP Pipeline
The Booth Gamification Trap
The "Event-Date" Triage & Drip
The Phygital Event Stack
The minimum integrated stack required to make the play measurable and repeatable.
GoWhere Business
Dynamic QR codes for your booth, brochures, and standees to measure exactly what captures attention.
GamesAdv
Interactive digital booth games (Spin & Win, Scratch cards) to make lead capture irresistible and 100% verified.
360connect
The ultimate CRM to automate pre-event RSVPs, execute post-event triage, and run long-term drip campaigns.
Flyers Media
Optional: Targeted pre-event distribution around the exhibition venue to drive early RSVPs.
Event-Date Triage Routing
At an expo, 80% of attendees are just browsing for next year. Your top closers should only speak to the 20% who are booking right now.
- Automated WhatsApp prompt immediately asks the lead for their target event month/year.
- 360connect automatically tags and sorts the database based on their reply.
- Hot leads (Next 3-6 months) trigger a notification for immediate phone follow-up.
- Cold leads (Next year) are automatically enrolled in a low-touch, high-value WhatsApp inspiration drip.
Agents close faster when leads are prioritized.
Verification removes fake numbers. Qualification reduces wasted calls. Together, they improve close rate and keep your team focused on high-intent buyers.
Step-by-Step Rollout
Pre-Event Hype (RSVP)
We deploy trackable hooks to secure VIP appointments before the event, giving you a guaranteed baseline of high-intent traffic.
Booth Domination (Capture)
We replace dead clipboards with interactive GamesAdv QRs. You capture 100% verified WhatsApp numbers from every walk-by prospect.
Triage & Close (Automate)
360connect sorts the leads by urgency. Your team closes the hot leads today, while the system nurtures the future buyers for tomorrow.
What you will receive (even before the expo starts)
Clear deliverables and measurable execution mapped to your business.
Gamified Booth Funnel
A custom-branded GamesAdv interactive page (e.g., Spin the Wheel) optimized for fast on-site scanning.
Automated Triage Setup
Pre-built 360connect chatbot flows to ask the "Event Date" and route leads accordingly.
Long-Term Nurture Sequence
A 6-month automated WhatsApp content calendar for couples planning their future weddings.
Instant Digital Brochures
Automated delivery of your pricelists via WhatsApp, saving you thousands in physical printing costs.
Event ROI Dashboard
Clear metrics showing Booth Scans → Verified Leads → Urgent Deals → Pipeline Value.
Expected Target Benchmarks
Outcomes vary by event traffic, booth placement, and sales team closing capabilities. We focus on maximizing verified lead capture and eliminating manual follow-up fatigue.
Common questions
Is it complicated to set up GamesAdv at our booth?
Not at all. You just need to print the GoWhere QR code on your backdrop or a standee. Attendees scan it with their own phones—no extra tablets or hardware required.
What if the expo hall has bad internet/WiFi?
Our GamesAdv pages are ultra-lightweight and optimized for mobile data. Furthermore, the WhatsApp verification process uses the native app, which works perfectly even on low-signal 3G/4G networks.
Can we send digital brochures instead of printing them?
Yes! In fact, we highly recommend it. When they verify their WhatsApp, 360connect automatically replies with a PDF of your packages. This saves you thousands of Ringgit in printing costs and ensures they don't lose it.
Looks complex? Don't worry —
we handle the heavy lifting.
You don't need to be a tech expert to dominate your next exhibition. We'll build the gamified booth capture, set up the triage routing, and automate your long-term follow-ups — end-to-end.
Ready to walk away from your next expo with 100% verified leads?