Turn attention into action.
Capture leads with gamification.
Replace boring forms with interactive mini-games. Capture verified WhatsApp numbers, drive footfall with secure QR redemption, and protect your marketing budget with built-in anti-cheat.
The engagement & capture layer in the closed loop.
GamesAdv bridges the gap between seeing an ad and taking action. By gamifying the offer, we lower the cost per lead and ensure every captured number is verified and ready for follow-up.
- Interactive Mini-Games (Spin & Win, etc.)
- WhatsApp OTP Verification
- Secure In-Store QR Redemption
- Anti-Cheat Budget Protection
How games feed the CRM.
Acquire
Flyers & GoWhere drive physical/digital traffic.
Engage (GamesAdv)
Gamifies the offer and captures verified data.
Convert
360Connect receives leads for WhatsApp follow-up.
A lead capture engine built for conversion.
4-Scene Conversion Funnel
A proven flow: Landing → Game → Lead Capture → Reward. It turns casual scrollers into highly engaged prospects.
Verified WhatsApp Leads
No more fake numbers. Players must verify their WhatsApp via OTP to claim their prizes, ensuring high-quality CRM data.
Secure QR Redemption
Drive O2O footfall. In-store staff simply scan the winner's dynamic QR code to redeem prizes. No app download required.
Anti-Cheat Protection
Protect your marketing budget. Automatically block duplicated IPs, enforce 1-win-per-number, and prevent voucher fraud.
Brands that want to lower Cost Per Lead.
- Retail & F&B brands driving O2O footfall to physical stores
- Exhibitions & roadshows replacing boring lucky draw bowls with digital spinners
- E-commerce brands capturing leads for major sale events
- FMCG activations needing trackable, fraud-free digital engagement
- Marketing teams wanting to drastically lower their Cost Per Lead (CPL)
Powered by the ecosystem.
Gamification is just the hook. See how GamesAdv multiplies your revenue when integrated with the rest of the 360 Phygital infrastructure.
GamesAdv + Flyers Media
Turn offline distribution into an interactive experience. Print game QR codes on physical flyers to capture verified data from offline walk-ins.
GamesAdv + GoWhere
Track exactly which physical outlet, flyer, or digital ad channel drove the highest quality players into your mini-game.
GamesAdv + Sonic Hook
Embed your brand's audio signature into the game. Every time they spin or win, they hear your sonic hook—building deep memory structures.
The Ultimate O2O Engine
Flyers (Reach) → GoWhere (Track) → GamesAdv (Engage) → 360Connect (Convert)
A seamless journey from a physical mailbox to a verified lead, ending in a closed sale.
Ready to gamify your marketing and capture verified leads?
We’ll map out your interactive campaign and propose a measurable rollout — including eligibility for RM5K Digital Rollout Credits.