Is 360 Reach the same as a 360connect subscription?
360 Reach is a managed campaign delivery service. 360connect is a separate platform for customer conversations and business workflows. Follow-up automation is separately scoped when it is part of the brief.
Who provides the audience list?
Campaigns use your customer, prospect or member database, or a list you are lawfully authorised to use. The audience, permissions and intended message are reviewed before confirmation.
Will my existing WhatsApp number be used?
Mass Blast and Local Action use campaign-assigned senders rather than your existing business number. These senders are not permanent or client-owned. Official uses an eligible WhatsApp Business Platform setup under your business.
Does Official automatically include a verification badge?
No. An approved business display name does not automatically confer a verification badge. Account, template and audience requirements are confirmed during onboarding.
Are delivery, leads or sales guaranteed?
No. Submission to a sending system is not confirmation of final delivery. Delivery depends on the route, recipient status, list quality, content and platform conditions. Leads and sales also depend on the offer and follow-up. Reporting and credit reconciliation use the final delivery status.
Can I use my existing website?
Yes. A suitable existing website or registration page can be the destination. GoWhere, additional tracking and 360connect follow-up are confirmed separately in the selected scope.