Do I need a custom game for every campaign?
An Interactive Campaign can start with an existing format. A custom Brand Experience suits a distinctive story, service promise or product benefit. Signature Projects have a broader world and development scope.
Can the experience sit on our website?
Experiences can be accessed from a link or QR. Supported GamesAdv campaigns can also be embedded on an approved website, with the selected format, domain and technical setup reviewed before launch.
Does every game need a form or prize?
Those are campaign choices. Define any fields, consent, participation limits, reward rules and redemption process around the objective.
What is agreed before production?
The concept, deliverables, campaign period, review rounds, fees, acceptance, usage rights, data responsibilities and support are documented in the project scope.