What needed to work
The product had to feel clear enough for first-time users while still carrying its own brand personality, interaction model and repeatable product logic.
TinyProof is a gentle digital product built around a simple behavioural idea: small actions become proofs, proofs create visible progress, and completed progress becomes a Memory Tree inside a personal Memory Grove. The project demonstrates product logic, account systems and long-term state beyond a typical marketing website.
This project is presented as an end-to-end build rather than a single webpage — connecting concept, design, product logic and deployment into one coherent experience.
The product turns an abstract behaviour loop into a visual system: record proof, review progress, grow a Memory Tree and keep completed progress in a Memory Grove.
The product had to feel clear enough for first-time users while still carrying its own brand personality, interaction model and repeatable product logic.
We treated brand, UX and technology as one build: define the product idea, shape the user journey, build the frontend and backend, connect the data logic, then prepare the experience for launch.

The product turns an abstract behaviour loop into a visual system: record proof, review progress, grow a Memory Tree and keep completed progress in a Memory Grove.
The scope demonstrates the wider build capability behind the visible interface.
Translate a behavioural concept into a clear product loop and product language.
Design daily logging, review and progress views around clarity rather than complexity.
Registration, login and per-user product state for a persistent personal experience.
Store proofs, user progress and progression state so the product can evolve over time.
Connect proof activity to Memory Tree growth and longer-term Memory Grove collection.
Take the experience from concept and screens into a working live web application.
TinyProof shows that 360 can build beyond campaign pages — creating account-based digital products with repeat-use logic, data state and a recognisable user experience.